Case Study: alius.ie
Alius Diamonds Ltd, is one of the only polished diamond wholesaler based in Ireland. It is a partner company of Alius Trading Ltd and Alius Ltd
Alius Trading Ltd is a polished diamond wholesaler based in Leeds servicing jewellers and private clients in the North of England.
Nick opened this business with long-time friend and colleague Simon Gilbert, a fellow diamond industry veteran with over 30 years’ experience, exclusively within the industry.
Alius Ltd is a diamond industry consulting company set up in London in 2010, that delivers bespoke professional services exclusively to the diamond industry.
The task involved consulting with the client about colours, styling, and site structure. It also involved advising on SEO, ongoing marketing efforts, social media presence and online advertising. The website needed an option for ecommerce which could be switched on and off between catalogue mode and ecommerce mode as some of their products require an in-shop consultation prior to purchase.
We met with our client on location and discussed all their needs. Based on the conversation,we completed a stylish and impressive website and marketing strategy for their wholesale diamond business. The website is mobile friendly and has clear calls to action. We also created a custom state-of-the-art searchable diamond database website with facility for 50,000 diamonds and 30 data touch-points each. We provided full training on editing content so they could manage the website themselves. We also set up a long-term optimized advertising campaign on Google AdWords.
Our Solution Continued:
Some of the features include:
Stylish Modern Design
Responsive Website Technology
Easy Content Management
Full Training On Management
Secure High-Performance Hosting
Full Marketing Strategy
Custom Searchable eCommerce Diamond Database